It’s hard to predict which way the market, or any specific company, will move in a short period, like a single year. But the longer we expand our horizon, the more likely it is that excellent companies, and equities in general, will deliver solid returns. That’s one of the reasons (along with tax advantages) that long-term investing is a great strategy.
However, this all hinges on which stocks you choose to buy — putting your hard-earned money into subpar companies won’t result in attractive long-term returns. That said, let’s consider two highly profitable corporations that look worth investing in for good.
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