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DeFAANGed: Why We Can’t Trade On Acronyms


Remember the FAANGs?

I will admit it had a nice ring to it! But as an investment theme, it never made a lot of sense. The letters stood for:

  • Facebook Inc. (now Meta Platforms Inc.) (Nasdaq: FB).
  • Apple Inc. (Nasdaq: AAPL).
  • Inc. (Nasdaq: AMZN).
  • Netflix Inc. (Nasdaq: NFLX)
  • Google (now Alphabet Inc.) (Nasdaq: GOOGL).

A cool acronym is not a substitute for an investing system. It’s lazy thinking and it’s not likely to deliver the returns you want over time.

The acronym is dead, and the FAANGs as a “theme” are dead — as they should be. This was always an investment story based more on marketing appeal than on any fundamental mega trend.

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The post DeFAANGed: Why We Can’t Trade on Acronyms originally appeared at Money & Markets.